You’ve probably heard along the way that Facebook is an excellent place to market your brand, product, or service. If you don’t know how to go about that, don’t despair. You will find out all you should know from this article.

Holding contests is a great way to expand your Facebook fan base, so do your best to take advantage of it. Encourage people to “like” your Facebook page, and offer discounts or prizes in exchange. Make sure you really do award the prize so you will be viewed as an honest businessperson.

Having contests are great for increasing your fan base on Facebook, so try to do that. Tell people they can win a prize or get a discount if they tell others to subscribe to your updates. Always follow through with any contest. If you say you are giving away a prize, make sure you do so.

Do not let SPAM overrun your Facebook page. You can put filters in place that will help you to keep things on track when you are away. Keeping vigilant and using all of the tools available to you to prevent spam can help your business to flourish.

When you utilize Facebook Offers, you are able to promote freebies and contests you’re running on your site. Once the offer is ready, change it on your wall so it shows as a Promoted Post. This will encourage people to come to your page.

Consider Facebook as a good way to share your content. It can be used for so much more than chit chat. Treat it that way. Write content for Facebook like you would for any other blog, then point your other online presences at your Facebook page. You’ll find that Facebook tends to drive a lot of traffic!

Companies that only deal with customers occasionally, such as real estate agents or car dealers, do not need to have a Facebook page. Your customers will want to read your posts everyday on Facebook. Use targeted ads on Facebook instead.

A great way to turn visitors into subscribers to to make some content available only to those who subscribe. The strolling visitor will sign up to be a follower if they really want to access the information. Take care just to hide a small bit of content, so that you do not undermine SEO opportunities.

Try developing a group rather than a page. This will help generate an online community for better interaction. You can also use a group and a page so subscribers can share their content via your group and they can get updates via your page.

Ask your fans to get involved in various decisions related to your company or brand. They will be honored that you think highly enough of them to want their input. Asking them to help with basic decisions is one great way to do this. For example, if you blog, try asking them what kinds of posts they would like to read.

Allow people to “share” your posts and updates. If you’re offering people information that they find valuable then you may have people that are ready to share that information with others. Facebook depends on people who interact and share with others. Working to provide valuable information to your audience will help ensure your business succeeds.

Do not forget about your existing audience. Many people focus on getting new fans and “likes”, causing them to forget the fans they have already. For really great Facebook marketing results, it is important to attract an audience that knows it is respected. Communication leads to a great relationship with your customers.

This article has provided you with an understanding of how to use Facebook to market your business. Sign up for Facebook and apply this information that you learned. Do not hold back – you will get a lot of attention with Facebook. Start right now!